High Rock Vodka: Uncover the story behind this premium spirit and find out who’s behind this exciting venture, brought to you by rockscapes.net. We’ll explore the details of this collaboration and what makes High Rock Vodka a unique offering in the spirits market, along with amazing rocks and landscape designs to give you inspiration. It all started with a shared passion for quality spirits and a desire to create something exceptional using the finest stones.
Table of Contents
- Who Owns High Rock Vodka?
- The Collaboration Behind High Rock Vodka
- What Makes High Rock Vodka Unique?
- The Lincoln County Process
- Why 88 Proof?
- The Strategic Partnership with Sugarlands
- Dale and Amy’s Electric Orange Sippin’ Cream
- Sugarlands Distilling Company: A Legacy of Craft Spirits
- Expanding the Product Offering
- Dale Earnhardt Jr.: A Champion’s Spirit
- High Rock Vodka’s Online Presence
- Sugarlands Distilling Company’s Commitment to the Community
- Frequently Asked Questions (FAQs) About High Rock Vodka
- Incorporating Rockscapes into Your Landscape Design
- Choosing the Right Rocks for Your Landscape
- DIY Rockscape Projects
- Maintaining Your Rockscape
- Finding Inspiration for Your Rockscape Design
- The Future of High Rock Vodka and Rockscapes
1. Who Owns High Rock Vodka?
High Rock Vodka is owned through a exciting collaboration between Sugarlands Distilling Co. and racing legend Dale Earnhardt Jr. along with his wife Amy Earnhardt. This partnership brings together the expertise of a renowned distillery and the entrepreneurial spirit of a NASCAR icon and his wife.
Who are Sugarlands Distilling Co.? Sugarlands Distilling Co. is a craft distillery located in Gatlinburg, Tennessee, known for producing award-winning moonshine, rum, cream liqueurs, and rye whiskey. Sugarlands Distilling Company spirits are distributed in 40 states and made available for home delivery via Reserve Bar. Sugarlands hand-crafted cocktails can be sipped on in restaurants, bars, and festivals across the country, as well as on the Back Porch located at the downtown Gatlinburg, Tennessee distillery. The Sugarlands distillery welcomes more than one million guests each year and is rated as TripAdvisor’s number 1 thing to do in Gatlinburg as well as the world’s top-rated distillery experience.
Who are Dale Earnhardt Jr. and Amy Earnhardt? Dale Earnhardt Jr. is a champion team owner, businessman, television analyst for NBC Sports Group, and new inductee into the NASCAR Hall of Fame. He won a record 15 straight NASCAR Most Popular Driver awards from 2003 to 2017, consecutive NASCAR Busch Series Championships in 1998 and 1999, and the prestigious Daytona 500 in 2004 and 2014. He is a two-time New York Times bestselling author, most recently with his 2018 book Racing To The Finish. Dale and Amy live in Mooresville, North Carolina, with their two daughters, Isla and Nicole.
2. The Collaboration Behind High Rock Vodka
The partnership between Sugarlands Distilling Co. and the Earnhardts isn’t just a celebrity endorsement; it’s a genuine collaboration. Dale and Amy Earnhardt are actively involved in the creation and promotion of High Rock Vodka, bringing their personal touch and vision to the brand. According to Sugarlands Distilling Co. president and founder Ned Vickers Dale and Amy have been incredible to work with and we’re thrilled to roll out High Rock as the next step in our relationship together.
What did Dale Jr. say about this partnership? Dale Earnhardt, Jr. said that they’re so excited to partner with Sugarlands to introduce High Rock Vodka and that Sugarlands’ commitment to producing excellent spirits and its great family atmosphere attracted us to the brand and makes our partnership an easy, natural fit.
3. What Makes High Rock Vodka Unique?
High Rock Vodka stands out due to its meticulous production process and commitment to quality. It begins with a base of 100% corn and crisp, clean water from the Great Smoky Mountains. This foundation sets the stage for a vodka that is both smooth and pure.
Why use corn? Corn is a popular choice for vodka production because it offers a slightly sweeter flavor compared to other grains, contributing to the vodka’s overall smoothness. What’s the importance of clean water? The Great Smoky Mountains are known for their pristine water sources, which are naturally filtered and free of impurities, enhancing the vodka’s purity and taste.
4. The Lincoln County Process
A key element in High Rock Vodka’s production is the Lincoln County Process. This method, typically used in Tennessee whiskeys, involves filtering the vodka through sugar maple charcoal after distillation.
How does the Lincoln County Process work? The Lincoln County Process involves filtering the distilled spirit through sugar maple charcoal, which removes impurities and mellows the flavor. Why is this process important? This process is crucial because it imparts a distinct smoothness and refines the vodka’s character, setting it apart from other vodkas on the market.
5. Why 88 Proof?
High Rock Vodka is bottled at 88 proof, a deliberate nod to the number Dale Earnhardt Jr. drove for a decade in the NASCAR Cup Series. This detail adds a personal and symbolic touch to the brand.
Why is the proof significant? The proof of a spirit indicates the percentage of alcohol by volume. Eighty-eight proof translates to 44% alcohol. For High Rock Vodka, it’s a way to honor Dale Earnhardt Jr.’s racing legacy.
6. The Strategic Partnership with Sugarlands
The launch of High Rock Vodka is a significant step in the strategic partnership between Sugarlands Distilling Co. and the Earnhardts. This collaboration extends beyond just one product, with other Sugarlands offerings also bearing the Earnhardt name.
What other products are involved? In addition to High Rock Vodka, Sugarlands’ Electric Orange Sippin’ Cream has been rechristened Dale and Amy’s Electric Orange Sippin’ Cream. This 40-proof cream liqueur combines the flavors of orange zest and vanilla cream.
7. Dale and Amy’s Electric Orange Sippin’ Cream
Dale and Amy’s Electric Orange Sippin’ Cream is another product that showcases the partnership between the Earnhardts and Sugarlands. This cream liqueur is a delightful blend of citrus and vanilla, perfect for sipping or adding to cocktails. The 40-proof Sippin’ Cream combines a bright, fresh orange zest with the smooth taste of vanilla cream.
What makes this sippin’ cream special? The combination of orange zest and vanilla cream creates a unique and refreshing flavor profile. It’s a versatile drink that can be enjoyed on its own or used as an ingredient in various cocktails and desserts.
8. Sugarlands Distilling Company: A Legacy of Craft Spirits
Sugarlands Distilling Company has established itself as a prominent name in the craft spirits industry. Founded in 2014, the distillery produces a diverse range of spirits, including moonshine, rum, cream liqueurs, and rye whiskey.
What awards has Sugarlands won? Sugarlands Distilling Company has a legacy of producing high-quality spirits, including Roaming Man Tennessee Straight Rye Whiskey, which won Best Whiskey in the 2019 American Craft Spirits Association Awards.
9. Expanding the Product Offering
With the introduction of High Rock Vodka, Sugarlands Distilling Company is expanding its product offering and reaching a broader consumer base. This move allows the distillery to cater to different preferences and capture new market segments.
How does this benefit Sugarlands? Introducing High Rock opens up Sugarlands to a whole new potential consumer base, while also differentiating our offerings to meet customer preferences, according to Sugarlands Chief Revenue Officer Patrick Sullivan.
10. Dale Earnhardt Jr.: A Champion’s Spirit
Dale Earnhardt Jr. is more than just a racing legend; he’s a successful businessman, television analyst, and author. His involvement with High Rock Vodka reflects his entrepreneurial spirit and passion for quality.
What are Dale Jr.’s other accomplishments? Dale Earnhardt Jr. is a champion team owner, businessman, television analyst for NBC Sports Group, and new inductee into the NASCAR Hall of Fame. He won a record 15 straight NASCAR Most Popular Driver awards from 2003 to 2017, consecutive NASCAR Busch Series Championships in 1998 and 1999, and the prestigious Daytona 500 in 2004 and 2014.
11. High Rock Vodka’s Online Presence
High Rock Vodka maintains an active online presence, engaging with fans and promoting the brand through social media channels. You can follow High Rock Vodka on Facebook, Instagram, and Twitter to stay updated on the latest news and promotions.
How can I learn more about High Rock Vodka? For more information about High Rock, visit HighRockVodka.com or follow @HighRockVodka on Facebook, Instagram and Twitter.
12. Sugarlands Distilling Company’s Commitment to the Community
Sugarlands Distilling Company is committed to giving back to the community through its MoonShare program. The distillery has donated over $675,000 to nonprofits across the country, demonstrating its dedication to social responsibility.
How does Sugarlands support the community? A proud supporter of the community, Sugarlands Distilling Company has donated over $675,000 to nonprofits across the country through their giveback program, MoonShare.
13. Frequently Asked Questions (FAQs) About High Rock Vodka
Here are some frequently asked questions about High Rock Vodka:
- Who owns High Rock Vodka? High Rock Vodka is owned by Sugarlands Distilling Co. in partnership with Dale Earnhardt Jr. and Amy Earnhardt.
- What makes High Rock Vodka unique? High Rock Vodka is crafted with 100% corn, uses water from the Great Smoky Mountains, and is filtered using the Lincoln County Process.
- What is the Lincoln County Process? The Lincoln County Process is a filtering method using sugar maple charcoal to remove impurities, typically used in Tennessee whiskeys.
- Why is High Rock Vodka 88 proof? The 88 proof is a nod to Dale Earnhardt Jr.’s car number during his NASCAR career.
- Where is Sugarlands Distilling Company located? Sugarlands Distilling Company is located in Gatlinburg, Tennessee.
- What other products does Sugarlands offer? Sugarlands offers a variety of moonshines, rum, cream liqueurs, and rye whiskey, including Dale and Amy’s Electric Orange Sippin’ Cream.
- How can I stay updated on High Rock Vodka news? Follow High Rock Vodka on Facebook, Instagram, and Twitter.
- Is High Rock Vodka available nationwide? High Rock Vodka will be available nationwide in April.
- What is Dale Earnhardt Jr.’s role in High Rock Vodka? Dale Earnhardt Jr. is a partner and actively involved in the creation and promotion of the brand.
- Does Sugarlands Distilling Company support the community? Yes, Sugarlands has donated over $675,000 to nonprofits through their MoonShare program.
14. Incorporating Rockscapes into Your Landscape Design
Now that we’ve explored the world of High Rock Vodka, let’s shift our focus to another area of expertise: rockscapes. At rockscapes.net, we’re passionate about helping you create stunning outdoor spaces using natural stone.
Why choose rockscapes? Rockscapes offer a unique and natural aesthetic that can enhance the beauty of any landscape. They are also durable, low-maintenance, and can provide a habitat for local wildlife. Whether you’re looking to create a tranquil rock garden, a dramatic water feature, or a functional retaining wall, rockscapes can transform your outdoor space into a work of art.
15. Choosing the Right Rocks for Your Landscape
Selecting the right type of rock is crucial for creating a successful rockscape. Different types of stone offer unique colors, textures, and shapes, each suited for different design styles and purposes.
What types of rocks are commonly used in landscaping? Some popular choices include granite, slate, limestone, sandstone, and river rocks. Granite is known for its durability and variety of colors, making it ideal for pathways and retaining walls. Slate offers a naturally layered appearance, perfect for creating a modern and elegant look. Limestone is a versatile option that can be used for a range of applications, from rock gardens to water features. Sandstone adds a warm and earthy tone to any landscape. River rocks, with their smooth and rounded shapes, are perfect for creating natural-looking streams and ponds.
16. DIY Rockscape Projects
Creating your own rockscape can be a rewarding and cost-effective way to enhance your outdoor space. With the right tools, materials, and guidance, you can transform your yard into a stunning natural oasis.
What are some popular DIY rockscape projects? Some popular projects include building a rock garden, creating a dry creek bed, constructing a retaining wall, and designing a rock pathway. A rock garden is a great way to showcase a variety of plants and stones, creating a low-maintenance and visually appealing landscape. A dry creek bed adds a natural touch to your yard and can help with drainage. A retaining wall can create level areas in your yard and prevent soil erosion. A rock pathway provides a durable and attractive way to navigate your outdoor space.
17. Maintaining Your Rockscape
Once your rockscape is complete, it’s important to maintain it to ensure its longevity and beauty. Regular maintenance can prevent weeds, keep your stones looking their best, and ensure the overall health of your landscape.
What maintenance tasks are involved? Maintenance tasks include removing weeds, cleaning stones, and ensuring proper drainage. Weeds can be removed manually or with herbicides. Stones can be cleaned with water and a brush or with a pressure washer. Proper drainage is essential to prevent water from pooling and damaging your rockscape.
18. Finding Inspiration for Your Rockscape Design
Need some inspiration for your rockscape design? Rockscapes.net offers a wealth of ideas, tips, and resources to help you create the outdoor space of your dreams.
What resources does rockscapes.net offer? Rockscapes.net provides a variety of resources, including design galleries, how-to guides, and a directory of local suppliers. Our design galleries showcase a range of rockscape styles, from classic to contemporary, providing inspiration for your own project. Our how-to guides offer step-by-step instructions for various rockscape projects. Our directory of local suppliers makes it easy to find the right materials for your project.
19. The Future of High Rock Vodka and Rockscapes
Both High Rock Vodka and rockscapes.net share a commitment to quality, craftsmanship, and innovation. As High Rock Vodka continues to expand its reach and introduce new products, rockscapes.net remains dedicated to providing you with the inspiration and resources you need to create stunning outdoor spaces.
How can I learn more and get started? Visit rockscapes.net today to explore our design galleries, read our how-to guides, and find local suppliers. Let us help you transform your outdoor space into a natural masterpiece.
Ready to elevate your landscape with the timeless beauty of natural stone? At rockscapes.net, we offer a wealth of inspiration, expert advice, and resources to help you bring your vision to life. Explore our stunning design galleries, discover the perfect stones for your project, and learn essential installation and maintenance tips from our team of experienced professionals. Contact us today to start creating the rockscape of your dreams. Address: 1151 S Forest Ave, Tempe, AZ 85281, United States. Phone: +1 (480) 965-9011. Website: rockscapes.net.
